(Raleigh and Greensboro, N.C., & Baltimore, Md.) Locally owned and operated SRI Shoe Warehouse is celebrating 20 years of providing legendary selection and customer service for its legions of loyal shoppers. As part of the celebration, in mid-September the company’s stores in Raleigh and Greensboro, North Carolina, and Baltimore, Maryland will begin running a “20% for 20 Years” promotion in addition to other customer-oriented programs. Since opening its first location in Raleigh in the middle of a recession, SRI Shoe Warehouse has focused on giving consumers as much bang for their buck as possible, attracting tens of thousands of loyal customers who return for seasonal fashions at discount prices.
“We started here in Raleigh in 1991, and have been able to maintain our business in a tough economy and have been able to expand our business while opening two new locations in Greensboro and Reisterstown, Maryland,” said Barbara Rosenberg, SRI Shoe Warehouse co-owner with her husband Stuart.
According to Rosenberg, SRI Shoes’ success is directly tied to its loyal customer base, which the company caters to both in terms of providing unparalleled customer service and soliciting feedback on what brands and styles of quality men’s, women’s and children’s shoes customers want.
“My husband Stuart and I started this as a small business that caters to our customers by providing great shoes at great prices, and we’re continuing to run it that way,” she explained.
Each SRI Shoe Warehouse store has a fully staffed customer service desk to cater to specific needs and resolve any issues quickly and to the satisfaction of each individual shopper. All of the store managers run each location like it’s their own small business, Rosenberg said, walking the floor and overseeing the expansive inventory of a wide variety of shoes, and interacting with customers to get their feedback on the latest styles.
“As manager of our Greensboro store, I am expected to ‘run it like I own it’,” said Sid Marley, who manages the SRI Shoe Warehouse Triad location, adding, “We are encouraged to test drive new ideas and given considerable leeway in how we run our operations.”
Marley, who is celebrating his 20th anniversary working with the company, explained how SRI’s buyers do a tremendous job of scheduling the purchase of new products, allowing each store location to offer customers fresh merchandise and a fresh look weekly, sometimes even daily.
By employing in-house buyers, SRI Shoe Warehouse is able to offer huge discounts on popular brands and styles. Having full-time employees to keep close watch on the footwear fashion industry and buy inventory while it is in-season ensures that customers walking into each store location can rest assured they will be seeing the highest quality footwear in the latest styles and colors at the best discount prices.
“We frequently recommend brands and specific styles that our customers are asking for,” Marley said, pointing to his store’s women's department with faster, fashion forward styles in platforms, sky high heels and bright colors, as well as comfort brands like Clarks and Teva and athletics in most every brand available.
“Greensboro was the first store to offer children's shoes which have now become popular at all our stores,” Marley said, adding, “As a father of three I know and appreciate the value of a good pair of children's shoes at a fair price.”
SRI Shoe Warehouse maintains a loyal customer email and direct mail database which it uses to notify shoppers of special discounts and latest seasonal fashions. To sign-up or to find more information on the “20% for 20 Years” promotion, visit www.srishoes.com.
About SRI Shoe Warehouse
Locally owned and operated, SRI Shoe Warehouse has been delivering the best shoes, selection, and prices for 20 years. Carrying over 45,000 pairs of brand name shoes up to 60% off retail at each of its locations in Raleigh and Greensboro, N.C., and Reisterstown, Md., SRI Shoe Warehouse gives men, women, and kids quality footwear they can depend on. Owners Stuart and Barbara Rosenberg are dedicated to providing outstanding values for customers, a rewarding work environment for employees, and being good corporate citizens in the communities where SRI does business. For directions and more information visit www.srishoes.com.
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