RALEIGH & DURHAM, N.C. -- Precision Marketing Partners,
a full-service marketing firm for the medical and healthcare industry,
is pleased to announce it has been selected by Lifestyle Medical Center
to provide inbound marketing, branding, creative design and strategic
planning services for the Durham-based group and its health and
well-being programs. Precision Marketing Partners will be redeveloping
the LifestyleMedicalCenters.com
website as part of a full marketing plan the firm is building,
including social media, multimedia, and other proven-effective marketing
tools to help attract new patients.
“The new healthcare law has brought about big
changes in coverage, including preventive care, with every insurance
company choosing how to address things in their own way,” Precision
Marketing Partners President/Creative Director Greg Fawcett said,
adding, “This has made things a little hazy for patients and providers.”
Fawcett
said his firm is helping Lifestyle Medical Center spread the word about
their services and insurance coverage to existing and new patients,
since not all insurance companies are being proactive about explaining
changes to preventive care policies.
Lifestyle Medical Center
works with patients to implement lifestyle modifications, taking the
form of long-term, sustainable changes to diet, exercise and stress
management. The group has registered dieticians and nurses on staff
overseen by a medical doctor, working with patients on issues such as
weight control, type 1 and 2 diabetes control, cholesterol, issues with
pregnancy and gestational diabetes.
Lifestyle Medical Center
approached Precision Marketing Partners after finding one of the firm’s
other healthcare clients at the top of search engine results. Search
engine optimization (SEO) is one focus of Precision Marketing Partners,
which also develops rich, meaningful content for websites, blogs, and
social media to engage audiences for its medical practice clients.
“Our
value proposition revolves around our ability to go into professional
practices and become their marketing partner at a fraction of the cost
for them to have someone doing the work in-house,” explained Jennifer
Setzer, PMP’s Chief Client Advocate Officer.
For more information about Precision Marketing Partners visit www.precisionmarketingpartners.com.
About Precision Marketing Partners
Precision
Marketing Partners is a Raleigh, North Carolina based full service
marketing firm specializing in Inbound & Digital Marketing,
Branding, Creative Design and Strategic Planning for the medical and
healthcare industry, specifically, as well as professional services
firms, in general. Our approach is one of partnering with clients to
help them build a known and trusted brand that . We bring a problem
solving attitude to the table; this allows us to formulate and create
proactive branding and marketing messages and materials that take our
clients to a new level of success. For more information visit www.precisionmarketingpartners.com
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