Thursday, April 5, 2012

Global Media Strategies Celebrates Five Years of PR Consulting with Free Communication Audits

(Research Triangle Park, N.C.) Innovative PR and media relations firm Global Media Strategies (GMS) is offering free communication audits to celebrate five years of successful public relations consulting. GMS will select five organizations or businesses responding to the call for the free service between now and the end of April 2012, one for each successful year of PR and media relations excellence. The audits will be performed by company President David D. Menzies, an award-winning professional communicator with 20+ years of experience. Menzies will review each audit subject’s past and present communication outreach and provide a detailed report on the quality of strategic messaging, PR planning, targeted media and audience. After consulting with the subjects, Menzies will provide a summary plan for making improvements moving forward, serving as a roadmap to realizing a positive return on marketing and PR efforts.


“The goal of the audits is to help identify successes and failures in reaching prospects and finding a way to turn them into customers,” Menzies said.

Global Media Strategies specializes in connecting regional, national, and international editors and reporters with meaningful informational resources they can use to craft insightful stories for their readers, who are prospective customers of GMS client companies. A former print newspaper editor and current online publisher, Menzies brings a unique news-centric perspective to his firm’s public relations work, showcasing the value proposition of clients to their customers via coverage in trusted media outlets.

Experiencing a strong start to 2012, GMS is adding clients in the cleantech and pharmaceutical market sectors to its growing portfolio of new and established companies looking to strengthen their brands and reach consumers. The firm’s signature Proposal => Engagement => Success model of a phased, collaborative approach to helping clients strengthen their brand and secure a stronger market share continues to achieve positive results for established companies as well as startups in a myriad of technology-related industries. Using this model, GMS can begin disseminating client information to prospects and media within 2-3 weeks of engagement.

The consultancy offers standard hourly and project-based billing options, as well as long-term monthly retainer contracts.

To request consideration of a free communication audit, email david@gmsinnovate.com or visit www.gmsinnovate.com.

About Global Media Strategies
Global Media Strategies is an innovative PR and media relations firm specializing in getting businesses and organizations in front of target audiences via proven effective communication tools and methodologies. The strategic communication plans Global Media Strategies builds for clients helps support positioning in new and emerging markets, maximizing publicity to increase brand awareness and drive sales. Global Media Strategies operates out of the technology-rich Research Triangle Park region of North Carolina, a hotbed of innovation and economic growth, and home to some of the leading life sciences and technology firms in the world. For more information, visit www.gmsinnovate.com.

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