What is Public Relations?

When incorporating public relations, look before you leap. There are way too many horror stories out there about businesses engaging PR firms or consultants expecting one thing but getting another, resulting in a waste of money, time and resources. Here is a short-but-sweet Entrepreneur primer on what public relations is and is not. https://www.entrepreneur.com/article/331611 #publicrelations #pr #branding #publicity

Developing a PR Plan

"When planning your PR activities for the year, as a general rule, consider the full year ahead, plan for six months, and expect to revise after three months." great point in a solid @Entrepreneur article #PR #mediarelations #publicrelations Read More >> https://www.entrepreneur.com/article/173460

STARTUP TECHWIRE WEEKLY UPDATE - JUNE 18, 2017

Startup TechWire reports on business, innovation, and education for America's vibrant startup community, in addition to covering interesting tech from around the world. Advertising and sponsorship opportunities are available; contact Editor/Publisher David Menzies at startuptechwire@gmail.com or call (919) 274-6862 for information.

South Carolina Entrepreneurial Program Adds Companies
SCRA fosters South Carolina's Innovation Economy by supporting entrepreneurs, enabling academic research and its commercialization, and connecting industry to innovators.
http://www.startuptechwire.com/2017/06/south-carolina-entrepreneurial-program.html

***
NEW! Bury the competition under a landslide of positive publicity for your business that you generate yourself. Learn how with PR101, starting July 10 -- for more info visit >> http://www.innovativeprnc.com/product/pr101-foundations/
***

FUTURES NYC Startup Accelerator Launches
Focused on emerging technology in the live events industry, FUTURES will provide workspace, access to clients, mentorship, and tailored workshops to participating startups, curating a community of like-minded entrepreneurs.
http://www.startuptechwire.com/2017/06/futures-nyc-startup-accelerator-launches.html

Able Device COO listed among 2017 Women of M2M
COO & Co-founder, Leigh Ann Ryals, has been named among Connected World magazine’s 2017 Women of M2M (WoM2M).
http://www.startuptechwire.com/2017/06/able-device-coo-listed-among-2017-women.html

Cisco Investments Joins Actility $75 Million Series D Funding Round
The funding will enable Actility to roll out industrial IoT solutions with its partners for key verticals such as logistics and supply chain, smart buildings and energy and utilities; to accelerate its global growth; and to make strategic investments to enhance its technology portfolio.
http://www.startuptechwire.com/2017/06/cisco-investments-joins-actility-75.html

Insurtech Startup Announces $8 Million Funding Round, Led by IA Capital
The company also announced the launch of a first-of-its-kind Smartphone Protection product, which marks the sixth insurance category SURE offers consumers nationwide.
http://www.startuptechwire.com/2017/06/insurtech-startup-announces-8-million.html


Startup TechWire accepts news items and story pitches via email at startuptechwire@gmail.com. Please send press releases within the email and not as an attachment. For more information visit http://www.startuptechwire.com.

THANK YOU FOR SUPPORTING STARTUP TECHWIRE!

Online Program Set to Help Entrepreneurs, Small Businesses Find and Connect with Customers

RESEARCH TRIANGLE PARK, N.C. -- Innovative Public Relations (www.innovativeprnc.com) is launching an online training program to give entrepreneurs and small business owners an unfair advantage over competitors. The new PR101, PR201, and PR301 courses will give participants working knowledge of how to develop and maintain an effective professional public relations (PR) program to leap-frog competitors in a crowded marketplace and attract eager investors, pre-qualified customers and talented employees. “Startups need to be making money, not spending money,” said David Menzies, Innovative Public Relations president.

PRPowerhouse Joins Cleantech Mentorship Program

(Research Triangle, N.C.) The innovative PR and media relations consultancy PRPowerhouse is participating in the 2011 SJF Cleantech Mentorship program, designed to engage early stage entrepreneurs located within the Appalachia region of the United States looking to accelerate the growth of their company by learning from experienced mentors and subject matter experts.

PRPowerhouse President David Menzies will be providing access to over 21 years experience in media relations and PR to participating entrepreneurs via meetings, virtual interactions, conference calls and webinars.

“It’s a commitment of time and energy that is well worth it if we can help launch worthwhile private companies looking to make a difference,” Menzies said.

The SJF Cleantech Mentorship program is designed for business owners in the fields of energy and efficiency, recycling and waste, sustainable agriculture, water management, green building, environmental services and other related cleantech fields. Deadline for entrepreneurs to sign up to be mentored is September 12; to find more information or to register for the program, visit www.sjfinstitue.org.

Operating out of the technology-rich Research Triangle Park region of North Carolina, PRPowerhouse helps businesses and organizations get their brand in front of target audiences in the U.S. and overseas. The firm continues to showcase its expertise in successfully placing clients in major industry publications in such areas as cleantech, clinical pharmacology, pharmacovigilance, biomedical product manufacturing, healthcare technology, technology transfer, intellectual property law, information technology, software and product design.

For more information, visit PRPowerhouse.com.

About PRPowerhouse
PRPowerhouse is an independent consultancy providing full-service public relations and media relations solutions to get clients in front of target audiences. Since 2007, businesses and organizations have been using PRPowerhouse to raise their profiles in the information technology, retail, life sciences, clean tech, product design, healthcare, legal, financial services and nonprofit fields. For information, visit www.prpowerhouse.com.